Designers, let's talk business! Element Talks is a conference about the backstage of the designer's profession.
Join over 2000 creatives in Warsaw this April!
Info soon // Saturday, godz. 18:00–18:45
The graphic designer as writer, editor and publisher // Sunday, godz. 16:00–16:45
Graphic designers are often capable of more than just graphic design. The graphic design sensibility and skill set are surprisingly well suited to a wide range of activities. Primary amongst these is the practice of writing, editing and publishing. In his talk, graphic designer Adrian Shaughnessy describes how he has expanded his practice to include these disciplines. Shaughnessy explains how many of the skills and experiences he acquired as the creative head of a graphic design studio for 15 years (Intro) enabled him to build a parallel writing and editing career, which he has subsequently expanded into a publishing company – Unit Editions. The imprint is now seven years old, and has published over 20 titles on graphic design and visual culture. In his talk, Shaughnessy describes the journey he has undertaken, and how despite radically changing his career path, he retains the outlook of a graphic designer.
Adrian Shaughnessy is a self-taught graphic designer. In 1989 he co-founded the design group Intro. Under his creative leadership the studio won numerous awards. In 2004, Shaughnessy left Intro to pursue an interest in writing and lecturing, and to work as an independent design consultant. His book How to be a Graphic Designer Without Losing Your Soul has sold 80,000 copies to date. Shaughnessy writes regularly for all the leading graphic design journals. In 2010 he was elected to Alliance Graphique Internationale, the invitation-only organisation comprising the world’s leading graphic designers. He hosts an occasional series of radio shows on ResonanceFM called Graphic Design on the Radio, and is co-founder of the publishing imprint Unit Editions. He is the author of monographs on Herb Lubalin, Ken Garland, FHK Henrion and most recently Lance Wyman. He is a senior tutor in Visual Communication at the RCA.
Your mistakes could change the world // Saturday, godz. 16:00–16:45
We live in an age where most of our tools we use are close to perfection. Our computers, phones, applications and navigation systems make no mistakes. Perfection is not a really good starting point to create new ideas, so to sometimes deliberately go towards a mistake and from their find a new direction is actually something good. Society teaches us to avoid mistakes, but for creative people and innovators they are essential.
Erik Kessels will speak about his new book Failed It! How mistakes inspire him and how he makes works out of it.
Erik Kessels is a Dutch artist, designer and curator with great interest in photography. Erik Kessels is since 1996 Creative Director of communications agency KesselsKramer in Amsterdam and works for national and international clients such as Nike, Diesel, J&B Whisky, Oxfam, Ben, Vitra, Citizen M and The Hans Brinker Budget Hotel.
In 2010 Kessels was awarded with the Amsterdam Prize of the Arts, in 2016 nominated for the Deutsche Börse Photography Prize and is often seen as the most influential creative of The Netherlands.
Creative Companionship // Saturday, godz. 17:00–17:45
How Designers can thrive in a corporate or business environment (from the perspective of a Business Leader). // Saturday, godz. 12:00–12:45
How color influences the success? // Saturday, godz. 12:30–13:00
Hacking Design Pricing // Saturday, godz. 11:00–11:45
Ran & Lior will talk about money. How to rethink if you're charging enough, and how to increase your prices.
They will also run an all-day workshop, you can register for it the Workshops tab.
Ran Segall and Lior Frenkel are self-learning geeks. They are both co-founders at The nuSchool - trying to make the world an easier place for creative freelancers, especially designers. Ran is responsible for creative and product, and Lior is the CEO which means he makes coffee. They have taught thousands of designers around the world to run their freelance business better.
Outside The nuSchool, Ran is a full stack designer working with Startups, and Lior is a digital-everything freelancer, author and speaker.
Good type design is good business // Sunday, godz. 13:00–13:45
Designers and experience economy // Sunday, godz. 13:15–14:00
We already had the industrial economy, now we live in the information economy. What will be next? And if, indeed, the experience economy will come to be the next big break what does it mean for designers? Let's discuss it.
For many years Aga was creating innovative solutions that aimed to build long-term customer loyalty through emotional engagement using user-centric approach to designing services, systems and products for my clients. Today she designs tools that aim to challenge and inspire others to think of customers and the experiences they would like to offer them.
I guess it's Sketch! // Saturday, godz. 15:00–15:45
Being smart without a smartphone // Saturday, godz. 13:15–14:00
How to find and keep online clients // Saturday, godz. 15:00–15:45
"With" or "for"? - a highly cultural design // Saturday, godz. 12:00–12:30
Intellectual property rights - a tool in designer's hands // Saturday, godz. 11:00–11:45
Magdalena will discuss the most interesting issues concerning intellectual property rights and industrial property law from the last couple of months, and explain crucial and practical aspects of intellctual property rights. Instead of starting with theory, her presentation will take a top down structure where an example will be followed by an explanation.
The lawyer will also present the latest trends in intellectual property rights of special importance to the creative industry. What are they? Come and see for yourself on Saturday, April 22.
Lawyer specialising in matters correspoding to intellectual property rights. At work she focuses on copyrights and industrial property law, especially on trademarks. She's an advisor of numerous companies from the creative industry such as creative agencies and design studios, but she also works with cmpanies from the tech sector.
The founder of Lookreatywni.pl - the first web portal on intellectual property for creative people. She's also the founder of a company offering legal and business aid for the creative industry. Populariser of the area of intellectual property rights.
Concept art // Sunday, godz. 12:00–12:30
Born in 1987. Senior Concept Artist working in Warsaw for CD Projekt RED. He has been working in this industry for more than 8 years. Some of his most interesting projects that must be listed are: The Witcher: Wild Hunt including two expansion packs, Gwent: The Witcher Card Game, "The Melancholy" by Lars Fon Trier and "The lost town of Svitieź" by Kamil Polak. In his portfolio you can find both niche and independent projects, as well as illustrations for board games, RPGs, CD and book covers. There are also many commercial advertising projects. Among his clients are: Platige Image, Privateer Press, Human Ark, Metropolis Software and some advertising agencies.
How to become a UX designer? // Sunday, godz. 11:15–11:45
Eleven myths about design // Sunday, godz. 11:00–11:45
Badania w projektowaniu // Sunday, godz. 12:30–13:00
Info soon // Saturday, godz. 13:00–13:45
Element Talks is the coolest party in the field in Poland, full of good vibes which will positively motivate you to develop your business. There’s no other event like this where you have so many creative minds in one place at the same time. If you want to discover the most interesting and practical side of young design, you should definitely come!
Lectures, workshops and other meetings are the unquestioned advantages of Element Talks. What is more exciting for me is what happens between the planned events. With such density of designers per square meter, it is not only a place where I can find people who will understand why I bang my head against the wall at the sight of poor letter-spacing, but it is also a place where I can get to know people with whom I might spontaneously engage in design-business projects.
ET is a great chance to exchange opinions, share experience with other participants and to inspire and become inspired. Element creates a unique opportunity for meeting and connecting with renowned people from the industry in a laid-back and friendly atmosphere. I’ve already come to the conference from Gdansk twice, this year I’m gonna come from the UK to discover new things and talk with interesting people.
Element… I guess it’s a place where all Polish (and foreign) designers come together. All those inspiring people! WOW! And those lectures… I almost ran out of writing space in my green notebook from the welcome pack ;-)
ET is an absolute must-see! It’s the only event in Poland where people working in (or connected with) design have a chance to meet in real life, chat about the industry, and share their experience and contact details with each other. Top-notch organisation, excellent speakers, space, visual identity and affordable price. Good job, girls! Can’t wait for the ET 2017!
Element Talks tames monsters like finances, negotiations or copyright. The speakers share their successes and failures, show the backstage of the designer's profession, how they work, how they cooperate and how they stay designers without loosing their souls.
You'll meet other designers and speakers during the networking sessions, e.g. Speed Dates or Discussion Tables. It's a great chance to make new business relations, friendships or to exchange experiences.
You can also meet new people during one of many workshops we have prepared for you.
3 paths full of practical advice:
- Visual communication
- Web, UX, UI, technology
- Startup, entrepreneurship
Conference22-23 April 2017
All-day workshops will take place on Thursday and Friday before the conference.
During the conference there will be also 2-hours workshops - they are included in the ticket price. More info soon!
cateringYou can buy refreshments at a reasonable price at the venue.
As always you will get a discount on accommodation at local hostels providing discount code "Element".